Australian environmental printer Finsbury Green has signed a long-term enterprise print management contract with two mobile titans, Optus and Virgin Mobile.
Finsbury Green will consolidate and streamline Optus and Virgin Mobile’s print, point of sale, local store marketing and campaign management, while at the same time saying it will allow complete transparency to both the client and suppliers.
[Related: Finsbury Green buys BPA]
Peter Orel, CEO of Finsbury Green says, “We are delighted to add Optus and Virgin Mobile to our growing list of clients. This is another significant step in our progress in the Australian market. Our solution is a great example of the flexibility, independence and value that Finsbury Green can deliver to clients, with innovation and technology.
“The factors for the success included our ability to demonstrate experience in delivering excellent print management services allied with our market-leading proprietary software solutions for campaign management (Launch), local area marketing (Shout) and sourcing (sourceit).”
Finsbury Green says its reputation as Australia’s premier green printer is unparalleled, with a complete range of carbon neutral services including premedia, e-publishing, digital and offset print, finishing and mailing solutions.
It specialises in print, direct mail, marketing services, transmedia, logistic and print media. Finsbury Green has offices in Sydney, Melbourne and Adelaide.
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