Due to strong industry demand Printing Industries NSW has slipped in a
final course for 2007 in Print Sales, a five week course held every Friday from
October 19 to November 16. The course was created by Creative LifeWorks
director and sales guru Neil Bown to give print specific solutions-selling
strategies to new and seasoned reps.

According to Focus Press sales rep Oxana Brovchenko the course has everything
going for it, she says, "I absolutely recommend it. It put so many things
in perspective."

Printing Industries training and allied associations administrator, Adin Coup, said that no
business was immune to the ever increasing competitiveness of the printing
industry, he says, "One of the key factors that determine success is the
business development team – the sales people. Our course is not just about
being able to sell a product; it is about developing some major changes in
thinking.

Coup says, "We target the individual concerns, customise the course to
deal with real problems and then work as a group to come up with real solutions."

With more than 25 years in the printing industry Neil Bown is full of
anecdotes which bring to life the classes he conducts. His extensive industry
knowledge means he has been there and done that – literally – and it really
brings home the techniques taught in the course.

Coup says, "Participants are able to get new ideas, exchange
techniques and best of all, become more effective at their job. Isn't that what
it is all about – working smarter not harder."

For more information on training courses see Printing Industries website
www.printnet.com.au/pages/training/training_courses.html

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