Epson’s large format printers win Red Dot Award

A range of Epson’s large format printers have taken home the recent Red Dot Award in the product design category.

The printers, being the SureColor SC-P7560 and SureColor SC-P9560 in Australia and New Zealand won the award for being regarded as the industry standard in reproducing high-quality images in fine art, proofing, and photo laboratories.

The Red Dot Design Award is recognised globally as one of the most prestigious awards in the design field.

A jury of experts evaluate products announced during the past two years and select the best designs based on nine criteria, including degree of innovation, functionality, ergonomics, ecological compatibility, and durability.

Epson’s printers also won the award for their functional operability of high-quality professional tools, such as internal lighting to immediately check printed material and a neutral colour that does not interfere when making colour adjustments.

This marks the fourth successive year that Epson products have been recognised in this award. The company’s printers were also recognised for their second successive Red Dot: Best of Best Award.

Epson Australia general manager of marketing Bruce Bealby told Sprinter that for the most part, winning any award is good news.

“Some awards, like the Red Dot Design awards, are particularly welcomed at Epson because they embody, encapsulate and represent Epson’s ethos and values so accurately,” he said.

“In fact, just a few days ago, Epson’s new global president Yasunori Ogawa said his plan was to, “Take the company forward with speed, flexibility and a fresh perspective”. He also said he, “intends to leverage the experience and knowledge of everyone at Epson and further enhance our unique technologies and monozukuri capability” with our global network.

“As you can see, there is a direct relationship between Epson’s plan and vision for the future, winning prestigious awards in areas such as technological innovation, design and environmental responsibility and a firm commitment to innovate for the future.”

Epson’s VT6L six-axis industrial robot was another product that won the Red Dot Award in the product design category.

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