Heidelberg will be showcasing its recently launched Jetfire 50 B3 inkjet printing system at the Print Media Center (PMC) at the Wiesloch-Walldorf site, running demos for those interested to see the machine in action.

The machine, which was announced at drupa 2024, is based on inkjet technology from Heidelberg’s cooperation partner Canon and marks its expansion into industrial digital commercial printing.

In addition to a wide range of prepared print jobs, such as various brochures, flyers, cards or posters, customers can also test their own print jobs on the machine. The Jetfire 50 can cover a wide range of up to B3 format products in the commercial sector.

The hybrid interaction of all Heidelberg offset and digital printing systems controlled via the Prinect workflow will also be on show.

By integrating offset and digital presses into a workflow with Prinect, Heidelberg said users can significantly increase their flexibility, efficiency and cost-effectiveness in print production and also benefit from standardised access to the Heidelberg ecosystem.

“We are keeping our word and really stepping on the gas with the expansion of our digital offering for commercial print shops,” Heidelberg chief technology and sales officer Dr. David Schmedding said.

“Customers can now put the new B3 Jetfire 50 inkjet printing system through its paces at the Print Media Center in Wiesloch-Walldorf. The focus is on the advantages and possibilities of hybrid production in conjunction with our solutions for sheetfed offset printing.”

The first Jetfire 50 machines are scheduled to be installed at customer sites from the first quarter of 2025.

Appointments to see the machine in operation at the PMC can be made via the respective contacts in Heidelberg’s sales offices.

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