Indigo Print comes under Digitalpress banner

Indigo Print, a boutique print operation in North Sydney, is now operating under the banner of Digitalpress, offering additional production capabilities for customers in the region.

Indigo Print was acquired two years ago by the same marketing communications consortium which purchased the renowned Digitalpress, founded by Theo Pettaras, in February 2020.

At the time of the Digitalpress purchase by Bridgestone Investments, via its subsidiary National Print Express Holdings, Indigo Print joined the Digitalpress brand and after three months of careful planning, the two have now been integrated.

The result of this process is Indigo Print, which is located in the heart of North Sydney, rebranded into a ‘new look’ creative print hub for Digitalpress.

Bridgestone Group CEO Jahangir Khan said, “After three months of careful planning and integration between the two digital print businesses, we have emerged as two locations under one brand – Digitalpress – allowing our customers to benefit from commercial large-scale printing from our Waterloo factory and a creative print hub at North Sydney.

“Digitalpress has a long proud history, supporting many iconic brands, companies, agencies and government bodies nationally, and now with the Indigo Print merger we are confident this will further strengthen our relationships and expand our services to our customers throughout North Sydney and Sydney CBD business and creative precincts.”

Khan said he was excited about the future for Indigo Print as part of the Digitalpress brand.

“To have an amalgamated creative print hub with the reputation of Digitalpress covering the greater Sydney CBD and North Sydney regions is a welcome addition to the group’s strategy and vision of providing convenience and best-in-class service to our customers,” he said.

“As a result, Digitalpress will bolster our digital print production capabilities in North Sydney and conversely ensure a wider array of quality products and solutions for its customers with our ever-expanding suite of products and services”.

In addition to the rebrand, the Indigo Print site will receive the following enhancements:

  • The addition of Digitalpress’ large-scale digital print production facility, Digitalpress Waterloo, providing digital printing capabilities, which aims to enhance output, turnaround times and convenience for existing customers
  • The provision of broader printing services such as wide format and signage printing for point of sale and retail windows with the installation of Fujifilm flatbed printers and Kongsberg digital cutting machines
  • Access to a suite of marketing services made available by sister companies operating as part of the Bridgestone Group, such as customer insights/research, marketing distribution and online services.

“We are determined that this chapter charts new horizons for our beloved brand with the addition of high-quality equipment, a wider range of services and increased geographic footprint which keep to our unwavering commitment towards our customers,” Khan added.

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One thought on “Indigo Print comes under Digitalpress banner

  1. Well done Theo,

    It is a great story and well deserved. You built a good personal and business brand.

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