Sydney printer invests in new equipment while business improves

The new press, which was installed last year is the latest drupa model and incorporates the new AXIS control colour measurement system device that is the first of its kind in Australia, according to the company.

Tony Perini, director of IntoPrint says the new machine has replaced a Heidelberg MO five-colour and a Heidelberg 102 5 colour + coater press, adding that the new equipment can produce more than the older machines combined, as well as improving quality and reducing waste.

He says, “The purchase has put us at the forefront of technology and enabled us to service our growing client base even better.”

Perini also says that while the market on Sydney’s northern beaches has seen several printers swollen up by bigger groups, his company of some 20 employees has not only staved off a decline in business but has flourished in the struggling market, which he attributes to a local client base.

He says, “Being smaller we are able to be more client focused and we have been developing with our customers in the area. The Warriewood valley has grown substantially, while other companies move west to find bigger pieces of land we have benefited by staying.”

Perini adds that as the market gets tougher it is important that smaller printers don’t give any ground in customer service and client management.

He concludes, “Remain client focused, look after your core client base because personal service is important to the customer and allow your business to grow with technology.”


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