Detmold wins two innovation design awards

Packaging outfit Detmold has won two nationally recognised awards for innovation in sustainable printing and design, on top of scoring three gongs at the 2015 National Print Awards.

(l-r) Andrew Good and Max Hughes

(l-r) Andrew Good and Max Hughes

The first accolade is the 2015 Good Design Award for Detmold’s creation of the Qantas dinner box – Australia’s first ovenable board carton that is specially designed to hold pre-cooked meals, which are then baked on the board. The dinner box was created by Detmold LaunchPad’s industrial designer and Young Australian Designer of the Year 2014, Max Hughes as well as Detmold LaunchPad’s group product manager, Andrew Good. Detmold says the duo designed this piece to reduce the packaging of in-flight meals, enhance portion sizes and create efficiency in serving Qantas guests. The Australian Packaging Covenant presented Detmold with the 2015 overall Sustainable Design Award, which recognises the outstanding performer amongst brand owners, and packaging manufacturers in designing packaging that achieves significant sustainability improvements.

Ovenable Board Qantas Dinner Box

Ovenable board Qantas dinner box

Detmold won three awards at the 2015 National Print Awards, including a gold medal for the Chandler’s Pet Litter bag in the Wide Format, Flexible Substrate Division and a bronze for the same product in the packaging category. A further bronze medal was awarded in the Wide Format, Flexible Substrate Division for the White Wings Heritage Flour design. Detmold says its investment in innovation and design for packaging is both deliberate and substantial and this is evident through LaunchPad, which is its centre for research and development, concept creation and rapid protoyping with studios both in Australia and China.

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